I approach problem solving through systemic thinking.

I work with clients to understand their needs, identify the opportunities, and develop an approach to help them achieve their desired results through their brand. Whether it’s a small, independent brand or a large, corporate brand, it’s critical to be clear about who they are as a company and intentional in living that out in their work and actions.

Below are examples of how I’ve supported the growth of clients and their business.

To learn more about the market-shaping strategies I’ve defined and developed, please reach out for a personal conversation, as I am unable to share that work publicly on my website. I’d be more than happy to discuss that work and my approach in private.

 

HEALTHCARE

Hospira: The Human Perspective

Brand Identity / Campaign
See project


HEALTHCARE

Hospira: LifeShield

Brand Identity / Campaign
See project


HEALTHCARE

Shire: Ig Franchise Overview

Brand Identity / Campaign / iDetail / Video / Experience Design
See project


HEALTHCARE / LIFE SCIENCES

EVOSS (Organ Recovery)

Brand Identity
See project


HEALTHCARE / MEDTECH

NightWare

Brand Identity / Campaign / UI Design
See project


BRAND COMMUNICATIONS

+Intention Cards

Program / Campaign
See project


HEALTH & WELLNESS / PROVIDER

Pediatric Associates of the North Shore

Brand Identity / Campaign / Environmental Design / Web Design
See project


BRAND COMMUNICATIONS

Lycée Français Artist-in-Residence 1999

Program / Campaign
See project


BRAND COMMUNICATIONS

CB2

Program / Campaign
See project


LIFE SCIENCES

Center for Advanced Molecular Imaging

Program / Campaign
See project


HEALTHCARE

Hospira: Advance with Us

Brand Identity / Campaign
See project


HEALTHCARE

Hospira: The Hospira Solution Center

Campaign / Experience Design
See project


HEALTHCARE / LIFE SCIENCES

Tevosol Transplant Technologies

Brand Identity / Campaign
See project


HEALTHCARE / LIFE SCIENCES

EVOSS Graphic User Interface

UI Design
See project


BRAND COMMUNICATIONS

(Next)Woman Up

Brand Identity / Campaign / Experience Design
See project


HEALTH & WELLNESS / CONSUMER

Tulip Tree Gardens

Brand Identity / Packaging
See project


PROFESSIONAL SERVICES

Midwestern Adjusters + Elite Restoration Co.

Brand Identity
See project


BRAND COMMUNICATIONS

Lycée Français Artist-in-Residence 2000

Program / Campaign
See project


PROFESSIONAL SERVICES

Tenant Advisory Group

Brand Identity / Campaign / Web Design
See project


PROFESSIONAL SERVICES

Attorney’s Title Guaranty Fund, Inc.

Program / Campaign
See project

 

 

Some of my past client experience.